HIRED Cookies Policy

1. Introduction

This Cookies Policy explains how HIRED LTD ("Company", "we", "us", or "our") uses cookies and similar technologies on our website, mobile applications, and related services (collectively, the "Services").

As a ride-hailing platform, we use cookies to ensure the proper functioning of our Services, enhance user experience, analyse usage, and support our business operations.

By using our Services, you consent to the use of cookies in accordance with this policy unless you have disabled them via your browser or device settings.

2. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website or use an app. They help us recognise your device and store information about your preferences or past actions.

Cookies may be:

• Session cookies: Temporary cookies that expire when you close your browser

• Persistent cookies: Remain on your device until deleted or expired

• First-party cookies: Set by HIRED LTD

• Third-party cookies: Set by external services we use

3. Types of Cookies We Use

Below is a detailed breakdown of the cookies used on our Services:

Cookie Table

3.1 Strictly Necessary Cookies

These cookies are essential for the operation of our Services. Without them, certain features cannot function.

Examples include:

• Logging into your account

• Booking rides

• Processing payments

• Maintaining security and fraud prevention

3.2 Performance and Analytics Cookies

These cookies collect information about how users interact with our Services. This helps us improve functionality and user experience.

Examples include:

• Pages visited

• App usage patterns

• Error tracking

• Ride booking flow performance

Tools we may use:

• Google Analytics

• Firebase Analytics

3.3 Functional Cookies

These cookies allow us to remember your preferences and personalise your experience.

Examples include:

• Language preferences

• Saved addresses (e.g., Home, Work)

• Preferred payment methods

3.4 Advertising and Marketing Cookies

These cookies are used to deliver relevant advertisements and measure campaign effectiveness.

Examples include:

• Showing personalised offers

• Tracking ad performance

• Retargeting campaigns

Third-party providers may include:

• Google Ads

• Meta (Facebook) Ads

3.5 Location and Mobility Cookies (Ride-Hailing Specific)

As a ride-hailing service, we may use cookies and similar technologies to:

• Support real-time ride tracking

• Improve pickup and drop-off accuracy

• Analyse route efficiency

• Enhance driver-passenger matching

Note: Precise location data is primarily handled through device permissions, not cookies.

4. How We Use Cookies

We use cookies to:

• Provide and maintain our Services

• Authenticate users

• Process ride bookings and payments

• Improve app and website performance

• Ensure safety and prevent fraud

• Personalise user experience

• Deliver relevant marketing

5. Third-Party Cookies

We may allow third-party service providers to place cookies on your device to support our operations.

These providers may include:

• Analytics providers

• Payment processors

• Advertising networks

• Cloud service providers

These third parties have their own privacy and cookies policies.

6. Managing Cookies

You can control and manage cookies in several ways:

6.1 Browser Settings

Most browsers allow you to:

• View cookies stored on your device

• Delete cookies

• Block cookies

• Set preferences for certain websites

6.2 Mobile Device Settings

On mobile devices, you can manage tracking through:

• iOS: App Tracking Transparency settings

• Android: Ads Personalisation settings

6.3 Cookie Consent Tools

Where required by law, we provide cookie consent banners allowing you to:

• Accept all cookies

• Reject non-essential cookies

• Customise your preferences

7. Legal Basis (UK & GDPR Compliance)

Under applicable data protection laws, including the UK GDPR and PECR, we rely on:

• Consent for non-essential cookies (analytics, marketing)

• Legitimate interests for essential cookies necessary to operate our Services

You may withdraw your consent at any time.

8. Data Retention

Cookies are retained for different periods depending on their purpose:

• Session cookies: Deleted when you close your browser

• Persistent cookies: Retained for a defined period (typically up to 24 months)

9. Updates to This Policy

We may update this Cookies Policy from time to time to reflect changes in technology, law, or our business practices.

We encourage you to review this page periodically.

10. Contact Us

If you have any questions about this Cookies Policy, please contact us:

HIRED LTD Email: support@hiredltd.co.uk Address: HIRED LTD, United Kingdom

11. More Information

For more information on how we handle personal data, please refer to our Privacy Policy.

12. Cookie Consent Banner (Implementation Guide)

To comply with UK GDPR and PECR requirements, HIRED LTD implements a cookie consent mechanism on its website and applications.

Key Requirements:

• Users must be presented with a clear cookie banner on first visit

• Non-essential cookies must not be set until consent is given

• Users must be able to reject cookies as easily as they accept them

• Consent must be recorded and stored

• Block scripts before consent

• Integrate with a Consent Management Platform (CMP)

• Log consent records securely

13. Compliance Statement (UK ICO Guidance)

HIRED LTD is committed to complying with:

• UK General Data Protection Regulation (UK GDPR)

• Privacy and Electronic Communications Regulations (PECR)

• ICO guidance on cookies and tracking technologies

We ensure that:

• Users are informed clearly about cookie usage

• Consent is obtained before non-essential cookies are set

• Users can withdraw consent at any time

• Cookie usage is regularly reviewed and audited

14. Your Rights

Under applicable data protection laws, you have the right to:

• Access your personal data

• Request correction of inaccurate data

• Request deletion of your data

• Object to processing

• Withdraw consent at any time

To exercise these rights, contact us using the details provided above.

15. Ride-Hailing Specific Protections (Cookies & Tracking Context)

Given the nature of HIRED LTD’s ride-hailing platform, certain cookies and tracking technologies support operational safety, dispute handling, and service reliability.

15.1 Driver & Passenger Accountability

We may use cookies and similar technologies alongside device data to:

• Maintain secure session integrity for drivers and passengers

• Detect suspicious or fraudulent activity (e.g. account misuse, ride manipulation)

• Support identity verification processes

• Log interactions relevant to rides (timestamps, session IDs)

These mechanisms help ensure accountability between drivers and passengers and protect both parties.

15.2 Ride Disputes & Investigations

In the event of a dispute (e.g. fare disagreements, route issues, misconduct reports), we may rely on:

• Session data

• Device identifiers

• App interaction logs

• Time-based cookie data

This information is used to:

• Reconstruct ride events

• Investigate complaints

• Support fair resolution between drivers and passengers

We only process such data where necessary and in accordance with our Privacy Policy.

15.3 Cancellations & Misuse Prevention

Cookies and tracking technologies may be used to:

• Monitor excessive cancellations or abusive usage patterns

• Enforce cancellation policies

• Detect automated or abusive behaviour (e.g. bot activity)

This ensures platform fairness and protects drivers’ earnings and passenger experience.

15.4 Safety & Fraud Prevention

We use necessary cookies and related technologies to:

• Prevent unauthorised access

• Detect payment fraud

• Flag high-risk transactions or behaviours

These measures are essential for maintaining a safe ride-hailing ecosystem.

16. Platform Fair Use & Enforcement

HIRED LTD reserves the right to:

• Restrict or suspend accounts involved in abuse or fraud

• Use cookie-supported data to enforce platform policies

• Retain relevant data where required for legal or dispute resolution purposes

All enforcement actions are carried out fairly and in accordance with applicable laws.

End of Cookies Policy